Expert Guide

Best Later Alternatives in 2026: Pricing Compared

Seven alternatives priced for one login and ten connected profiles, with each yearly cost set against Later Growth.

Product links may be affiliate links. How we rate 7 tools compared
TL;DR

Later Growth is the cheapest plan that covers ten profiles: $450 a year, or $3.75 a profile a month, verified on later.com in October 2026. Growth is the cheapest Later plan that fits ten profiles, and it includes a second login. The nearest alternative is SocialBee Accelerate at $490 a year ($4.08 a profile), which covers ten profiles for one user with an approval system.

Loomly Starter ($588 a year) and Buffer Essentials ($600 a year at ten channels) come next. At small counts the free plans change the answer: Buffer Free covers three channels at $0, and Planoly's free plan runs on its mobile app.

Key facts7 tools compared: SocialBee, Loomly, Buffer, Planoly, Vista Social, Agorapulse, Sprout Social
  • Updated: October 15, 2026
  • Top pick: SocialBee (best for: Solo planners who need exactly ten profiles and an approval step on one login)
  • Top pick price as of October 15, 2026: SocialBee: Accelerate $490/yr billed annually: 10 profiles, 1 user, post approval system. 14-day free trial.
  • 7 tools compared: SocialBee, Loomly, Buffer, Planoly, Vista Social, Agorapulse, Sprout Social
  • Loomly (best for: Content planners who want a calendar and up to 12 accounts on one annual bill): Starter $49/mo billed yearly ($588/yr): 12 accounts, 3 users. Monthly billing is $65/mo. Free trial.
  • Buffer (best for: Solo operators who want to pay per channel and add accounts one at a time): Essentials $5/channel/mo billed yearly: $600/yr for 10 channels, 1 user. Team $10/channel/mo: $1,200/yr.
  • Planoly (best for: Planners who post to many accounts and want a free mobile tier to test first): Pro $47/mo for 6 sets, plus $8/mo per extra set: $79/mo at 10 sets, billed monthly. 14-day trial.

This page prices nine plans that cover ten connected profiles on one login, all in USD, from each vendor's own pricing page. Most people who search for a Later alternative want one number: what the same setup costs somewhere else.

The unit that matters is the profile, because Later sells profiles in bundles of eight.

Toolradar data: the social media management ranking we publish on Toolradar evaluated 148 tools, updated October 2026.

Its own Later alternatives list names seven tools, and five of them are priced below: Sprout Social, Agorapulse, SocialBee, Buffer and Planoly.

Top Picks

Based on features, real-world fit, and value for money.

#1 Top pick

SocialBee

The closest alternative to Later Growth on price, and the only plan here that fits ten profiles with one user for under $500 a year.

Pricing

Accelerate $490/yr billed annually: 10 profiles, 1 user, post approval system. 14-day free trial.

Best for

Solo planners who need exactly ten profiles and an approval step on one login

#2

Loomly

Starter's 12-account cap covers ten profiles with room to spare, but its yearly price sits $138 above Later Growth.

Pricing

Starter $49/mo billed yearly ($588/yr): 12 accounts, 3 users. Monthly billing is $65/mo. Free trial.

Best for

Content planners who want a calendar and up to 12 accounts on one annual bill

#3

Buffer

Essentials is the cheapest paid Buffer plan at ten channels, but it seats one user, so a second login means Team.

Pricing

Essentials $5/channel/mo billed yearly: $600/yr for 10 channels, 1 user. Team $10/channel/mo: $1,200/yr.

Best for

Solo operators who want to pay per channel and add accounts one at a time

Best Later Alternatives in 2026: Pricing Compared: 7 tools compared, updated Oct 2026
ToolPricingBest for
SocialBeeAccelerate $490/yr billed annually: 10 profiles, 1 user, post approval system. 14-day free trial.Solo planners who need exactly ten profiles and an approval step on one login
LoomlyStarter $49/mo billed yearly ($588/yr): 12 accounts, 3 users. Monthly billing is $65/mo. Free trial.Content planners who want a calendar and up to 12 accounts on one annual bill
BufferEssentials $5/channel/mo billed yearly: $600/yr for 10 channels, 1 user. Team $10/channel/mo: $1,200/yr.Solo operators who want to pay per channel and add accounts one at a time
PlanolyPro $47/mo for 6 sets, plus $8/mo per extra set: $79/mo at 10 sets, billed monthly. 14-day trial.Planners who post to many accounts and want a free mobile tier to test first
Vista SocialProfessional $950/yr billed annually ($99/mo monthly): 15 profiles, 2 users, approval stages. 14-day trial.Small teams that want post approvals and a 15-profile ceiling on one annual invoice
AgorapulseProfessional $119/user/mo billed annually ($149 monthly): 10 profiles, simple approval workflows. 30-day trial, no card.Teams that want simple approvals and can pay for each login
Sprout SocialProfessional $299/seat/mo on annual billing: unlimited profiles. One seat is $3,588/yr. 30-day trial, no card.Social teams that need unlimited profiles and can pay per seat

Pricing read from each vendor's own pricing page, checked Oct 2026. Every vendor here publishes a price.

Lowest published monthly price by toolBar chart of the lowest monthly price each vendor publishes; the same figures are in the comparison table above.Lowest published monthly priceLoomly$49Planoly$8Vista Social$99Agorapulse$119Sprout Social$299
Lowest monthly figure each vendor publishes, checked Oct 2026. A tilde marks a figure the vendor states approximately. Per-seat and usage charges can sit on top of it. 2 of 7 do not publish a comparable monthly price and are left out rather than estimated.
1 SocialBee logo
Top Pick

SocialBee

The closest alternative to Later Growth on price, and the only plan here that fits ten profiles with one user for under $500 a year.

Pricing
Accelerate $490/yr billed annually: 10 profiles, 1 user, post approval system. 14-day free trial.

Best for: Solo planners who need exactly ten profiles and an approval step on one login

Pros

  • Accelerate covers exactly ten profiles, so a ten-account setup does not need a higher tier.
  • A post approval system is included, which Later Starter does not offer.
  • It costs $40 a year more than Later Growth, and Growth includes a second login.

Cons

  • Accelerate has one user per workspace, so a second person needs Pro at $990 a year for 25 profiles and three users.
  • Bootstrap, at $290 a year, stops at five profiles, so it fails the ten-profile count.
2 Loomly logo

Loomly

Starter's 12-account cap covers ten profiles with room to spare, but its yearly price sits $138 above Later Growth.

Pricing
Starter $49/mo billed yearly ($588/yr): 12 accounts, 3 users. Monthly billing is $65/mo. Free trial.

Best for: Content planners who want a calendar and up to 12 accounts on one annual bill

Pros

  • Three users come with Starter, so extra logins cost nothing on the card.
  • The 12-account cap leaves two spare slots above a ten-profile setup.
  • The free trial needs no credit card, so the account cap can be tested before paying.

Cons

  • Monthly billing is $65 a month, or $780 a year, about a third more than the yearly rate.
  • The next plan, Beyond, costs $249 a month billed yearly ($2,988 a year) and holds far more accounts than ten profiles need.
3 Buffer logo

Buffer

Essentials is the cheapest paid Buffer plan at ten channels, but it seats one user, so a second login means Team.

Pricing
Essentials $5/channel/mo billed yearly: $600/yr for 10 channels, 1 user. Team $10/channel/mo: $1,200/yr.

Best for: Solo operators who want to pay per channel and add accounts one at a time

Pros

  • Free covers 3 channels and 1 user with 10 scheduled posts per channel, at $0.
  • Team has unlimited users, so a second login carries no per-seat charge.
  • Essentials bills per channel, so each new account has a known price before you add it.

Cons

  • Essentials has one user, so a two-person setup needs Team, which costs $1,200 a year at 10 channels.
  • Per-channel billing adds $60 a year for every Essentials channel you add.
4 Planoly logo

Planoly

Priced per linked account, so the ten-profile bill is ten sets, and Planoly prints no yearly rate.

Pricing
Pro $47/mo for 6 sets, plus $8/mo per extra set: $79/mo at 10 sets, billed monthly. 14-day trial.

Best for: Planners who post to many accounts and want a free mobile tier to test first

Pros

  • Pro includes six users at $47 a month, so a team of up to six logins fits the base price.
  • A free plan works on the mobile app with 10 uploads a month, and every paid plan has a 14-day trial.
  • Growth at ten sets would cost $104 a month, $25 more than Pro with four add-on sets.

Cons

  • Planoly prints no yearly price, so the $948 a year figure assumes monthly billing.
  • Starter has one set and cannot add more, so ten profiles means Pro with add-ons, which still costs less than Growth with add-ons.
5 Vista Social logo

Vista Social

Professional carries 15 profiles, so ten accounts leave room, at $950 a year, $500 above Later Growth.

Pricing
Professional $950/yr billed annually ($99/mo monthly): 15 profiles, 2 users, approval stages. 14-day trial.

Best for: Small teams that want post approvals and a 15-profile ceiling on one annual invoice

Pros

  • The yearly total is printed directly, so the budget needs no conversion from monthly rates.
  • Post workflow approval stages sit on Professional, not only on the top plan.
  • The 14-day trial needs no credit card, so the approval flow can be tested first.

Cons

  • Professional lists two users on its card, so a team larger than two needs to confirm the seat limit before buying.
  • Advanced, at $1,910 a year, adds 30 profiles and three users, a large step for a ten-profile account.
6 Agorapulse logo

Agorapulse

Ten profiles fit exactly, but the bill scales with each user: one login is $1,428 a year, and two are $2,856.

Pricing
Professional $119/user/mo billed annually ($149 monthly): 10 profiles, simple approval workflows. 30-day trial, no card.

Best for: Teams that want simple approvals and can pay for each login

Pros

  • Professional covers ten profiles at the printed price, the same count as this scenario.
  • The 30-day trial needs no credit card, twice the length of the 14-day trials here.
  • Simple approval workflows are on Professional, so a basic sign-off does not need the Custom quote.

Cons

  • Pricing is per user, so the bill doubles with a second login.
  • Multi-step approvals sit on Custom, which prints no price.
7 Sprout Social logo

Sprout Social

Unlimited profiles, but one seat costs $3,588 a year, almost eight times Later Growth's yearly price.

Pricing
Professional $299/seat/mo on annual billing: unlimited profiles. One seat is $3,588/yr. 30-day trial, no card.

Best for: Social teams that need unlimited profiles and can pay per seat

Pros

  • Professional has unlimited profiles, so a growing account never hits a cap.
  • The 30-day trial needs no credit card, tied with Agorapulse for the longest trial here.
  • Standard at $199 a seat covers five profiles, so it fails the ten-profile count.

Cons

  • The price is per seat, so a two-person team pays $7,176 a year at this tier.
  • The Professional pricing card does not list an approval step.

What it is

A Later alternative is a scheduler that publishes posts to your social accounts and plans them on a calendar. Each vendor bills that work in a different unit. Later sells social sets of eight profiles, Buffer bills per channel, Planoly bills per linked account, and Agorapulse and Sprout bill per user.

The unit sets the bill more than the headline price does.

So this page puts every plan on one basis: its yearly cost at ten profiles. The per-profile monthly rate, that cost divided by ten and by twelve, appears in the TL;DR for the two cheapest plans.

If you are weighing a Hootsuite team instead, the Hootsuite vs Buffer comparison covers the per-seat side.

How it works

Start with the count. Ten profiles on one login sits above Later Starter's cap of eight, which makes it the first count where Later's price steps up. Starter covers one social set, Growth covers two and Scale covers six. Ten profiles therefore forces Growth, with a second user you may not need.

Then price each plan for that count.

Yearly billing wins wherever a vendor prints a yearly figure. Planoly prints none, so its figure is a monthly rate.

The Vista Social review and the Sprout Social review go deeper on two of the plans below.

How we ranked: each plan that covers ten profiles or channels, with the logins the setup needs, is sorted by its annual cost in USD.

Plans that fail the count stay in the table with the reason. Vendors that price by brand or workspace, print only starting prices, or quote in another currency are left out.

Why it matters

Units hide the real price. A Later social set holds eight profiles, so Growth covers 16 and Scale covers 48. A Planoly set is one linked account, so ten profiles means ten sets, and each set past six costs extra.

Buffer's Essentials bills per channel, so the bill rises with every account you add.

Seats cost the most where vendors charge per user. Agorapulse's Professional plan is $119 a user a month on annual billing, and Sprout's is $299 a seat, so a second login doubles the cost.

Later Growth, Loomly Starter and Vista Professional include two or more logins in the plan price, so a second person adds nothing to the card. For Hootsuite's per-user pricing, check the Hootsuite review.

Key features to look for

Profiles, not logins, set the tier
Later Starter covers 8 profiles, Growth 16 and Scale 48. Loomly Starter covers 12 accounts and Vista Professional covers 15, so the cap you need decides the plan before the price does.
Approval steps start at different tiers
Later Growth, Vista Professional, SocialBee Accelerate and Agorapulse Professional name an approval step on their pricing pages. Later Starter and SocialBee Bootstrap do not.
Free paths are thin
Buffer Free covers three channels and one user, with 10 scheduled posts per channel. Planoly's free plan runs on its mobile app with 10 uploads a month. Later has a 14-day trial and no free plan.
Trials differ in length
Agorapulse and Sprout Social offer 30 days with no card. Later, Planoly, SocialBee and Vista Social offer 14 days, and Vista's trial needs no card.

Pricing

Verified on each vendor's pricing page in October 2026, in USD, on the billing basis each page prints. Later Growth at $37.50 a month billed yearly is $450 a year. SocialBee Accelerate is $490 a year. Loomly Starter at $49 a month billed yearly is $588 a year.

Buffer Essentials at $5 a channel a month billed yearly, for ten channels, is $600 a year.

Planoly Pro at $47 a month, plus four extra sets at $8 a month each, is $79 a month, or $948 a year on monthly billing.

Buffer Team at $10 a channel a month billed yearly, for ten channels, is $1,200 a year.

Agorapulse Professional at $119 a user a month billed annually is $1,428 a year for one user.

Sprout Social Professional at $299 a seat a month is $3,588 a year for one seat.

Sources: Later pricing, SocialBee pricing, Loomly pricing, Buffer pricing, Planoly pricing, Vista Social pricing, Agorapulse pricing and Sprout Social pricing.

Where the order flips: at three profiles, Later Starter costs $225 a year, while Buffer Essentials costs $180 for three channels and Buffer Free costs $0.

At eight profiles, Later Starter is still the cheapest plan that covers eight. At 17 to 25 profiles, Later Scale at $990 a year ties SocialBee Pro, which covers 25 profiles for three users. Above 25 profiles, Later Scale keeps its price up to 48 profiles, while SocialBee Pro stops at 25.

PlanPriceBest for
Later Growth, 2 users$450/yr16 profiles, approvals included, billed yearly (baseline)
SocialBee Accelerate, 1 user$490/yr10 profiles, post approval system, billed annually
Loomly Starter, 3 users$588/yr12 accounts, billed yearly, free trial with no card
Buffer Essentials, 1 user$600/yr10 channels at $5 each a month, billed yearly
Planoly Pro, 10 sets$948/yr6 sets plus 4 at $8 a month, billed monthly, no yearly price printed
Vista Social Professional, 2 users$950/yr15 profiles, post approval stages, annual total
Buffer Team, unlimited users$1,200/yr10 channels at $10 each a month, billed yearly
Agorapulse Professional, 1 user$1,428/yr10 profiles, simple approval workflows, billed annually
Sprout Social Professional, 1 seat$3,588/yrUnlimited profiles, $299 a seat a month on annual billing
Later Starter, 1 user$225/yr8 profiles and no approvals, so it fails the ten-profile count
Buffer FreeFree3 channels, 1 user, 10 scheduled posts per channel, fails the count
Mistakes to avoid
×Counting Later's social sets as single accounts. One Later set holds eight profiles, so Starter stops at eight and Growth covers 16.
×Assuming a Planoly set holds several accounts, as a Later set does. Its set is one linked account, so ten profiles means ten sets and the add-on bill.
×Buying Later Starter for ten profiles. It caps at eight, and the next plan adds a second login you may not use.
Expert tips
→Count profiles per plan before you count money: Later Starter 8, Loomly Starter 12, SocialBee Accelerate 10, Vista Professional 15.
→Ask Planoly for an annual quote before you commit, because its page prints none and the Planoly figure is a monthly number.
→Test the free paths first: Buffer Free for three channels, and Planoly's mobile plan for light posting.

The bottom line

For ten profiles on one login, Later Growth is still the cheapest plan on this list that covers them. SocialBee Accelerate is the closest alternative, and Loomly Starter comes third.

The answer changes at small counts, where Buffer's free plan is cheaper, and at 17 to 25 profiles, where Later Scale ties SocialBee Pro at $990 a year.

For the approver side of this decision, read the Hootsuite alternatives guide, which prices two logins with approvals.

The category view is in the social media management guide, and the Buffer detail is in the Buffer review.

Cite this: MarketingShot, "Best Later Alternatives in 2026: Pricing Compared", October 2026.

Frequently asked questions

What is the cheapest Later alternative for ten profiles?

SocialBee Accelerate is the cheapest alternative that covers ten profiles for one user, with a post approval system. Later Growth, the baseline, costs $450 a year but includes a second login. Both prices were checked on each vendor's pricing page in October 2026.

Is there a free Later alternative?

Buffer Free costs $0 for three channels, one user and 10 scheduled posts per channel. Planoly's free plan runs on its mobile app with 10 uploads a month. Later has no free plan, only a 14-day trial, so the free options here suit small or light use. The free social media schedulers guide covers more of them.

What does Later Starter cost, and when does it stop working?

Later Starter costs $18.75 a month billed yearly, or $225 a year, for one user and one social set of eight profiles. It stops at eight, so a ten-profile account needs Growth at $37.50 a month billed yearly, which includes a second user.

Which alternative is cheapest for three profiles?

Buffer Essentials costs $5 a channel a month billed yearly, so three channels come to $180 a year, below Later Starter's $225. Buffer Free is cheaper still at $0, but it caps each channel at 10 scheduled posts, which a daily poster uses up in 10 days.

How much does Planoly cost for ten profiles?

Planoly Pro costs $47 a month for six social sets and six users. Each extra set adds $8 a month, so four more bring the total to $79 a month, or $948 a year on monthly billing. Planoly prints no annual price, so treat the yearly figure as a monthly-billing estimate.

Does annual billing save money on these tools?

Yes, on the cards that print both rates. Loomly's $65 monthly rate becomes $49 a month billed yearly, and Vista's $99 monthly rate becomes $950 a year billed annually. Planoly prints no yearly figure, so its annual total is twelve monthly payments.

Which Later alternatives include an approval step at ten profiles?

Later Growth, Vista Social Professional, SocialBee Accelerate and Agorapulse Professional each name an approval step on their pricing pages at a count of ten profiles or more. Later Growth is the cheapest of the four, and SocialBee Accelerate is the cheapest alternative.

Sources

Prices and plan details come from each vendor's own pricing page, re-checked by the Toolradar pricing tracker.

Related guides

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