Crazy Egg Review 2026: Pricing, Heatmap Limits, Pros and Cons

Crazy Egg sells heatmaps, session recordings and A/B testing in one account, and its pricing is built around two meters: tracked pageviews and recordings. The meter you outgrow first decides your plan, and on Starter it is usually pageviews. A blog with 200 visitors a day uses up Starter's allowance in under a month, and collection then stops until the next one.

That matters because the free options got bigger. Microsoft Clarity costs nothing and puts no traffic limit on your site, and Contentsquare, which replaced Hotjar for new sign-ups, has a free plan sized for most small and mid-size sites. A paid heatmap tool has to justify itself against those, and for most small sites the reason to pay is A/B testing, not the heatmap.

Toolradar data: Crazy Egg is one of 16 heatmap tools that Toolradar, the software directory we run, tracks as of November 4, 2026, and 12 of those 16 have a free plan, per Crazy Egg's Toolradar profile and the heatmap tools ranking. Among the 8 ranked tools that publish a paid price, the median cheapest paid plan is $34 a month.

Methodology: prices, plan limits and billing terms were read on November 4, 2026 on Crazy Egg's pricing page, its Instant Heatmaps page and its help center; the alternatives were read the same day on their own pricing pages and docs. This is a pricing and plan-limit review: we did not install Crazy Egg on a live site, so nothing here reports speed, accuracy or support quality.

Crazy Egg is a website optimization tool that combines click and scroll heatmaps, session recordings, A/B testing, popup surveys and CTAs, conversion funnels, error tracking and basic web analytics. It installs with one script in the page head, through Google Tag Manager, or through integrations for WordPress, Shopify, Wix, Squarespace and others.

It sits between a free behavior tool and a full experimentation suite. Compared with Clarity, it adds A/B tests and popups in the same account. Compared with an enterprise testing platform, it is self-serve, with published prices and unlimited seats and domains on every plan.

The paid product has two kinds of heatmaps. Free Instant Heatmaps run on all your pages automatically, which suits a quick look at where people click. Paid Heatmap Reports are the counted unit (5 to 200 per plan) and add five visualization types, filtering by traffic source and device, AI analysis, history and exports.

Crazy Egg meters two things separately: each tracked page view counts against a monthly pageview allowance, and each recording counts against its own recording allowance. Heatmaps track 100% of pageviews on targeted pages by default, and you can lower the sample rate per heatmap to stretch the allowance.

When a meter runs out, Crazy Egg stops collecting until the 1st of the next month. It never bills an overage, which keeps the invoice predictable, but a traffic spike late in the month can leave a gap in the data for the rest of it. You can upgrade mid-cycle (prorated) or buy extra heatmap reports or recordings as an add-on through sales.

Recordings use a sampling rate you set per domain, so a Plus account can spread its 1,000 monthly recordings across several sites instead of capturing the first 1,000 visitors and stopping. Plan your rate before launch, because if you track every page, Plus's recording allowance covers well under 1% of its pageview allowance.

Prices were read on November 4, 2026 on Crazy Egg's pricing page, which states that all plans are billed annually. There is no month-to-month option on the page, so the monthly figure is a rate, not a way to pay. Starter costs $348 a year, Plus $1,188, Pro $2,988 and Enterprise $7,188, by our arithmetic at 12 times the printed monthly rate.

The cancellation policy gives no refunds or credits for partly used or unused months, so the yearly charge is a commitment. Measure your real pageview count during the trial first, and note that cancelling during the trial ends it at once.

Starter is the worst value per unit on the ladder. Plus costs 3.4 times as much and tracks 30 times the pageviews and 20 times the recordings. Pro is the cheapest per pageview and per recording; Enterprise costs more per unit than Pro and earns its premium through SAML single sign-on and 200 heatmap reports, not volume.

Prices also moved. A June 16, 2025 snapshot of Crazy Egg's pricing page shows the same Starter, Plus and Pro prices and limits, with Enterprise at $499 a month. Enterprise has since risen by $100 a month, or $1,200 a year on yearly billing by our arithmetic. For how Hotjar's former plans now price under Contentsquare, see our Hotjar pricing breakdown.

Crazy Egg fits a marketer or small agency that wants to see a heatmap, form a hypothesis and A/B test the fix without adding a second tool. That job starts on Plus. A site with 20,000 to 150,000 monthly pageviews that runs a few landing page tests a quarter gets the most from it. Unlimited seats and domains also make it workable for an agency that keeps several client sites on one account.

It is the wrong buy in three cases. A site that only wants to watch visitors should start with Clarity or Contentsquare Free, which cost nothing; our free heatmap tools ranking compares them. A site that fits under Starter's pageview cap can stay on Crazy Egg's own free plan, since Starter adds a small recording allowance but no testing.

And a team that mainly needs experiments, with heatmaps as a side feature, should compare dedicated testing tools in our A/B testing tools guide or a builder with built-in tests, such as those in our landing page builders ranking and Unbounce review.