ClickFunnels Alternatives 2026: 7 Funnel Builders Compared on Price
Seven funnel and landing page builders measured against ClickFunnels Launch, with a monthly cost model for a creator with 5,000 contacts selling one course.
The best ClickFunnels alternative in 2026 for most creators is systeme.io: its Startup plan costs $17/mo on monthly billing for 5,000 contacts, 10 funnels and 5 courses with 0% transaction fees, against $97/mo for ClickFunnels Launch. Agencies should look at GoHighLevel (Starter costs the same as Launch but has unlimited contacts), course businesses at Kajabi, and WordPress owners at Thrive Suite ($299 for the first year). Prices checked on vendor pages on 21 October 2026.
For a creator with 5,000 contacts and one course, systeme.io saves $80 a month against ClickFunnels Launch, or $960 a year on monthly billing (our arithmetic). Kartra and Kajabi cost more than ClickFunnels at that list size, because their entry plans stop at 2,500 contacts.
Key facts7 tools compared: systeme.io, GoHighLevel, Kartra, Kajabi, Thrive Suite, Leadpages, Unbounce
- 7 tools compared: systeme.io, GoHighLevel, Kartra, Kajabi, Thrive Suite, Leadpages, Unbounce
- GoHighLevel (best for: Agencies and service businesses that run funnels, CRM, SMS and booking for several clients): Starter $97/mo with 3 sub-accounts; Unlimited $297/mo; Agency Pro $497/mo; 14-day free trial
- Kartra (best for: Info-product sellers who want pages, checkout, email, webinars and memberships in one tool): Essentials $59/mo, Starter $119/mo, Growth $229/mo billed monthly; up to 22% off yearly
- Kajabi (best for: Coaches and course creators whose main product is a course, community or membership): Basic $179/mo monthly or $143/mo billed annually; Growth $249/mo monthly; no revenue sharing
Most people leave ClickFunnels over the bill, not the editor. Launch is the cheapest plan at $81 a month billed annually, and the next tier, Scale, roughly doubles it. The question is which tool keeps the parts you use, funnels, checkout, email and courses, for less, and which ones only replace the page builder.
Toolradar data: Toolradar, the software directory we run, evaluated 70 landing page tools for its October 2026 ranking; 64% of them have a free plan, and the median verified entry price across 46 priced tools is $19.50/mo. ClickFunnels sits well above that median, which is why cheaper all-in-one tools keep winning switchers. MarketingShot's newsletter is sent on beehiiv, which is not ranked here because it is a publishing tool, not a funnel builder.
Methodology: seven tools ranked by how much of a ClickFunnels stack each one replaces (pages, checkout, email, courses), then by the monthly cost in our one-course scenario. Prices come from each vendor's pricing page, read on 21 October 2026, with no hands-on test. Pricing moves like these are what the MarketingShot daily brief covers.
Top Picks
Based on features, real-world fit, and value for money.
The closest like-for-like ClickFunnels replacement at a fraction of the price, with a free plan that never expires.
Free plan for 2,000 contacts; Startup $17/mo and Webinar $47/mo on monthly billing; Unlimited above
Solo creators and small course businesses that want ClickFunnels' funnel, email and course stack for less
An agency CRM with funnels, email, SMS, scheduling and reviews, priced by sub-account with unlimited contacts and users.
Starter $97/mo with 3 sub-accounts; Unlimited $297/mo; Agency Pro $497/mo; 14-day free trial
Agencies and service businesses that run funnels, CRM, SMS and booking for several clients
A full funnel suite with webinars and video hosting, but its contact caps push list builders onto higher plans.
Essentials $59/mo, Starter $119/mo, Growth $229/mo billed monthly; up to 22% off yearly
Info-product sellers who want pages, checkout, email, webinars and memberships in one tool
| Tool | Pricing | Best for |
|---|---|---|
| systeme.io | Free plan for 2,000 contacts; Startup $17/mo and Webinar $47/mo on monthly billing; Unlimited above | Solo creators and small course businesses that want ClickFunnels' funnel, email and course stack for less |
| GoHighLevel | Starter $97/mo with 3 sub-accounts; Unlimited $297/mo; Agency Pro $497/mo; 14-day free trial | Agencies and service businesses that run funnels, CRM, SMS and booking for several clients |
| Kartra | Essentials $59/mo, Starter $119/mo, Growth $229/mo billed monthly; up to 22% off yearly | Info-product sellers who want pages, checkout, email, webinars and memberships in one tool |
| Kajabi | Basic $179/mo monthly or $143/mo billed annually; Growth $249/mo monthly; no revenue sharing | Coaches and course creators whose main product is a course, community or membership |
| Thrive Suite | $299 for the first year, renewing at $599/yr; up to 5 WordPress sites; 30-day money-back guarantee | WordPress site owners who want pages, opt-in forms and funnels on their own hosting |
| Leadpages | Pro $29/mo, Business $49/mo, Grow $99/mo with A/B testing; annual billing saves 20% | Marketers who only used ClickFunnels for landing pages and want a cheaper page builder |
| Unbounce | Starter $29/mo monthly or $22/mo billed annually; Build $99/mo monthly; Experiment $149/mo | Paid-ads teams that need landing pages, popups and A/B tests rather than a full funnel |
Pricing read from each vendor's own pricing page, checked Oct 2026. Every vendor here publishes a price.
systeme.io
The closest like-for-like ClickFunnels replacement at a fraction of the price, with a free plan that never expires.
- Pricing
- Free plan for 2,000 contacts; Startup $17/mo and Webinar $47/mo on monthly billing; Unlimited above
Best for: Solo creators and small course businesses that want ClickFunnels' funnel, email and course stack for less
Pros
- Startup covers 5,000 contacts, 10 funnels and 5 courses, enough for most single-course creators
- 0% transaction fees and unlimited email sends on every plan, free included
- Annual billing gives 2 months free, and the free plan needs no credit card
Cons
- The free plan allows 1 automation rule and 1 email campaign, so real automation needs a paid plan
- Unlimited costs the same as ClickFunnels Launch, so the saving disappears above 10,000 contacts
GoHighLevel
An agency CRM with funnels, email, SMS, scheduling and reviews, priced by sub-account with unlimited contacts and users.
- Pricing
- Starter $97/mo with 3 sub-accounts; Unlimited $297/mo; Agency Pro $497/mo; 14-day free trial
Best for: Agencies and service businesses that run funnels, CRM, SMS and booking for several clients
Pros
- Every plan includes unlimited contacts and unlimited users
- Starter includes 3 sub-accounts, and Unlimited removes the sub-account cap
- Month-to-month billing with no long-term contract, plus a 14-day trial
Cons
- SMS, emails sent, phone numbers and premium AI are billed on usage on top of the plan
- Starter costs the same as ClickFunnels Launch, so solo creators save nothing on the plan itself
Kartra
A full funnel suite with webinars and video hosting, but its contact caps push list builders onto higher plans.
- Pricing
- Essentials $59/mo, Starter $119/mo, Growth $229/mo billed monthly; up to 22% off yearly
Best for: Info-product sellers who want pages, checkout, email, webinars and memberships in one tool
Pros
- Starter adds webinars, video hosting, calendars and unlimited products and courses
- Starter and above charge 0% transaction fees and include unlimited email and SMS
- Yearly billing brings Starter to $99/mo
Cons
- Essentials allows 500 contacts, 5 pages and 1 product, and charges a 5% transaction fee
- Starter stops at 2,500 contacts, so a 5,000-contact list needs Growth
Kajabi
A course-first platform with websites, communities and email, priced above ClickFunnels at every tier.
- Pricing
- Basic $179/mo monthly or $143/mo billed annually; Growth $249/mo monthly; no revenue sharing
Best for: Coaches and course creators whose main product is a course, community or membership
Pros
- Kajabi states no hidden fees and no revenue sharing on any plan
- Growth includes 50 products, 25,000 contacts and 11 admin users
- Annual billing saves $432 a year on Basic
Cons
- Basic allows 5 products and 2,500 contacts, tighter than ClickFunnels Launch
- The cheapest plan costs more than ClickFunnels Launch on either billing term
Thrive Suite
Eight WordPress plugins plus a theme builder on one license, with no contact meter at all.
- Pricing
- $299 for the first year, renewing at $599/yr; up to 5 WordPress sites; 30-day money-back guarantee
Best for: WordPress site owners who want pages, opt-in forms and funnels on their own hosting
Pros
- Includes all 8 Thrive plugins, among them Architect, Leads, Apprentice, Ultimatum and Optimize
- One license covers up to 5 websites
- Pages and forms keep working if you let the license lapse; only updates and support stop
Cons
- Needs a self-hosted WordPress.org site, plus your own hosting and email tool
- The first-year price is introductory, and renewal is at the full $599
Leadpages
A landing page builder with AI page creation and no traffic caps, but no course area or email sequences on its plan list.
- Pricing
- Pro $29/mo, Business $49/mo, Grow $99/mo with A/B testing; annual billing saves 20%
Best for: Marketers who only used ClickFunnels for landing pages and want a cheaper page builder
Pros
- Pro includes 25 pages, a custom domain with SSL and 12K AI credits a month
- Grow adds manual A/B testing, dynamic text replacement and unlimited pages
- No traffic caps on any plan, so a viral page does not trigger an overage
Cons
- A/B testing starts on Grow, at roughly the price of ClickFunnels Launch
- The 7-day trial needs a card at checkout
Unbounce
A landing page platform with popups, sticky bars and AI traffic routing, built for ad campaigns rather than course sales.
- Pricing
- Starter $29/mo monthly or $22/mo billed annually; Build $99/mo monthly; Experiment $149/mo
Best for: Paid-ads teams that need landing pages, popups and A/B tests rather than a full funnel
Pros
- Free hosting, unlimited conversions and 100+ templates on every plan
- The 14-day trial needs no credit card
- Experiment adds A/B testing, and Optimize adds AI traffic optimization
Cons
- The plans list pages, popups and sticky bars; course hosting and email sequences are not on them
- Optimize costs $249/mo on monthly billing, well above ClickFunnels Launch
What it is
A ClickFunnels alternative is a tool that builds the sales funnel ClickFunnels sells: landing pages, an order form or checkout, follow-up email and often a course or membership area, under one login and one bill.
How it works
Every tool here prices on a different meter, which is why sticker prices mislead. ClickFunnels, systeme.io, Kartra and Kajabi meter contacts. GoHighLevel meters sub-accounts and bills SMS, email and AI usage on top. Leadpages and Unbounce meter pages, traffic or domains. Thrive Suite meters websites, up to 5 on one license.
So the cheapest tool depends on your list. A creator with 1,500 contacts can run on systeme.io's free plan. The same creator at 12,000 contacts pays as much on systeme.io Unlimited as on ClickFunnels Launch, which still has room for 10,000 contacts but not 12,000.
Why it matters
We priced one common situation: a creator with 5,000 contacts selling one course through one funnel, on monthly billing, using the cheapest plan that fits. ClickFunnels Launch covers it at its monthly list price. systeme.io Startup covers it for a fraction of that. GoHighLevel Starter covers it at the same price as Launch, plus usage charges for email and SMS. Kartra needs Growth at $229 and Kajabi needs Growth at $249, because both entry tiers stop short of that list size.
Page builders change the math. Leadpages and Unbounce cost less than ClickFunnels for the pages alone, but the course, checkout and email need separate tools, so the real bill is the page tool plus that stack. Thrive Suite's whole first year costs about as much as three months of ClickFunnels Launch on monthly billing, but you add your own WordPress hosting and email tool.
Key features to look for
Pricing
Methodology: on 21 October 2026 we read each vendor's own pricing page and kept the figures it prints. Where a vendor shows monthly and annual prices, we compare monthly with monthly and say when a figure is annual. The order reflects how much of a ClickFunnels stack a tool replaces, then its cost in the scenario above. How we weigh a page is on how we rate.
ClickFunnels' pricing lists Launch at $81 a month billed annually with a stated $194 saving against monthly billing, which makes the annual charge $970 by our arithmetic. Launch includes 1 workspace, 2 team members, 10K contacts, 3 courses and 5 custom domains. Scale is $197 a month for 75K contacts and 6 courses, Optimize is $297, and Dominate is $5,997 a year, annual only. Our ClickFunnels review covers the product in depth.
systeme.io's pricing runs from the free plan to Unlimited, with 0% transaction fees throughout; the head-to-head is in ClickFunnels vs systeme.io and the full product note in our systeme.io review. GoHighLevel's pricing lists usage-based charges for phone, SMS, email and AI on top of every plan. Kartra's pricing shows Growth at $189 a month billed annually for 12,500 contacts. Toolradar profiles systeme.io, Kartra and Kajabi.
Kajabi's pricing lists Pro at $499 a month, or $399 billed annually, for 100,000 contacts; see our Kajabi review. Thrive Suite's pricing marks its first-year price as introductory. Leadpages' pricing lists Optimize at $199 a month with Smart Traffic and heatmaps (our Leadpages review), and Unbounce's pricing lists Build at $74 a month billed annually. The wider page-builder field is in best landing page builders, also on Toolradar.
| Plan | Price | Best for |
|---|---|---|
| ClickFunnels Launch | $97/mo, or $81/mo billed annually | 10K contacts, 3 courses, 2 team members, 1 workspace |
| ClickFunnels Scale | $197/mo, or $164/mo billed annually | 75K contacts, 6 courses, 5 workspaces |
| systeme.io Startup | $17/mo | 5,000 contacts, 10 funnels, 5 courses, 0% transaction fees |
| systeme.io Webinar | $47/mo | 10,000 contacts, 50 funnels, 20 courses and evergreen webinars |
| GoHighLevel Starter | $97/mo | 3 sub-accounts, unlimited contacts and users; usage billed separately |
| Kartra Starter | $119/mo, or $99/mo billed annually | 2,500 contacts, webinars, unlimited products and courses |
| Kartra Growth | $229/mo, or $189/mo billed annually | 12,500 contacts and funnel analytics |
| Kajabi Basic | $179/mo, or $143/mo billed annually | 5 products, 2,500 contacts, 1 website, 2 admin users |
| Kajabi Growth | $249/mo, or $199/mo billed annually | 50 products, 25,000 contacts, 11 admin users |
| Thrive Suite | $299 first year, then $599/yr | 8 WordPress plugins and the theme builder on up to 5 sites |
| Leadpages Pro | $29/mo | 25 pages, 1 custom domain, 12K AI credits a month |
| Unbounce Starter | $29/mo, or $22/mo billed annually | Entry landing page plan with free hosting and 100+ templates |
The bottom line
systeme.io is the ClickFunnels alternative to try first: it covers funnels, email and courses, charges no transaction fee, and its Startup plan costs a fraction of Launch for a mid-sized list. Agencies should price GoHighLevel, course-first businesses Kajabi, and WordPress owners Thrive Suite. If you only used ClickFunnels for pages, Leadpages or Unbounce is the cheaper swap.
For the email side of a funnel, see email marketing for small business, and for live launches, best webinar software. Cite this: MarketingShot, "ClickFunnels Alternatives 2026: 7 Funnel Builders Compared on Price", October 2026.
Frequently asked questions
What is the best ClickFunnels alternative in 2026?
Is there a free alternative to ClickFunnels?
How much does ClickFunnels cost in 2026?
Is GoHighLevel cheaper than ClickFunnels?
Kajabi vs ClickFunnels: which is cheaper?
Which ClickFunnels alternative works on WordPress?
Sources
Prices and plan details come from each vendor's own pricing page, re-checked by the Toolradar pricing tracker.
- Kartra pricingchecked Sep 2026
- Kajabi pricingchecked Sep 2026
- Leadpages pricingchecked Sep 2026
- Unbounce pricingchecked Sep 2026
Some offers on this page may be paid placements or contain affiliate links.
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